How Connect Helped Autohaus Burger Turn Its Website into a 24/7 Digital Assistant

Discover how Autohaus Burger, an authorised dealer in Blaubeuren for Volkswagen, Audi, Škoda, SEAT, and Cupra, addressed a growing challenge: assisting and engaging customers as they browsed the website outside showroom hours, when the sales team was no longer available to respond.

This case study explores how the dealership partnered with Seez to implement Connect, an AI assistant built for automotive retail. By tapping into live inventory, Connect guides buyers to the right vehicle, handles routine questions, and turns after-hours traffic into real conversations, all without losing the human touch.

What's inside?

  • Why a German dealership chose an automotive-specific AI over an off-the-shelf chatbot
  • How Connect turned quiet, after-hours website traffic into real conversations
  • The numbers behind a rollout that earned the team's trust, and the one habit that made it work

Grab the FREE Case Study.